• Collect market information resourcefully
• Make effective cold call and customer breakthrough
• Build and maintain customer relationship
• Identify and confirm business opportunities

• Align insights to key customer priorities and ties those insights back to the Company’s unique differentiators
• Read non-verbal cues and identify unanticipated customer needs
• Has a deep knowledge of customer business and can discuss issues from multiple angles

• Clearly articulate Lamex value proposition and engage the customer in jointly addressing business priorities
• Educate customers on industry trends and Lamex best practices adopted by other customers
• Propose solutions that meet the customer’s needs

3. Manage pricing and margin

• Know how Lamex and competitor offerings are priced and is aware of the customer’s budget
• Link the value of Lamex products and services with the deal price to overcome pricing objections
• Manage pricing and margin to achieve win-win between the customer and Lamex

4. Close deals

• Is comfortable talking to a wide range of decision-influencers
• Understand the decision making process and has the ability to influence key decision makers
• Preempt stakeholder objections and pushes the customer to a favorite outcome
• Recognize when to walk away from a deal