Lamex with the 90’s KOL
According to the latest research, the majority of KOLs are born in 90s. Among this generation, live-streaming becomes an important communication and learning method with the society. Lamex signs a 90s KOL to join the coming Double 11 shopping festival. With the sweet smile of the KOL, and the creative and warm atmosphere in the live-streaming, this 90s KOL has more than 2 million fans across Tmall, JingDong, and TikTok, and has a record of more than RMB 1 million sales in one live-streaming during “Double 11”.